ikea wg challenge
I worked as a contractor for the marketing agency jim&jim on this project for IKEA. The campaign was a challenge to get people to sign up and compete using social media for having the apartment most in need of a makeover. The winners received a shopping spree at IKEA. I designed the user experience for sign up process on both mobile and desktop and created an icon set for the campaign that worked within IKEA’s strict branding guidelines.
The campaign is over, but you can see an archived page on IKEA’s site showcasing the social media submissions.